There is a saying that “the best time to plant a tree is twenty years ago. The second best time is now.”
While taking any ‘second best’ option is not ORYX GTL’s style, the Company is currently supporting a community project which will soon see thousands of beautiful trees gracing gardens in a local municipality located between Doha and Ras Laffan.
ORYX GTL is donating a total of 12,000 palm and fruit trees to Al Daayen Municipality for a planting project being conducted in conjunction with the Ministry of Municipality and Urban Planning.
The Municipality will distribute coupons to every household under its jurisdiction, entitling each one to receive six fruit trees and two palm trees. As well as distributing coupons to each house, some coupons will also be provided as gifts to the Ministries for their own distribution.
Each household will be required to take ownership of and look after the trees they are given, with the intention that they become community role models. By encouraging children to nurture the trees the campaign also has an important educational dimension.
As well as being aesthetically pleasing by beautifying previously barren and arid land – which clearly has positive implications for Al Daayin’s natural environment in particular – the initiative is also closely aligned with ORYX GTL’s own corporate vision regarding sustainability, as well as the broader social, human and environmental aspects of Qatar National Vision 2030, the country’s developmental blueprint.
The tree planting campaign is closely aligned with ORYX GTL’s specific strategic goal to reduce its carbon footprint by reducing carbon emissions. Trees absorb greenhouse gases and other air pollutants – such as ozone, carbon monoxide, and sulfur dioxide in return they emit oxygen as a by-product of photosynthesis and are therefore highly beneficial to the atmosphere.
Once underway the campaign – the first of its type in Qatar – will be evaluated, with a view to rolling it out to other areas of Qatar, and demonstrating ORYX GTL’s commitment to laying down deeper roots in the community in more than one way!